Linda Ikeji Log
Aus Bildungsstreik 2009
The history of blogging seem like any various other 'History of'-- not very interesting. Blogs, an online platform where individuals share information and opinions, offer some of the most interesting reads today. Hundreds of millions of blog sites about politics, business and home entertainment exist on the World Wide Web, how do you choose which ones to read?
For lots of African readers, browsing for the most recent 'gist', gossip and star news, it's an easy option. The Linda Ikeji blog is now a household name and unquestionably among the most lucrative, exciting and often controversial, blog sites in Africa. The blogger behind the medium, Linda Ikeji, is herself a fascinating lady.
How she turned an as soon as rare practice into a money making machine and has actually efficiently sustained it considering that 2006 is a testimony to the dedication it takes to be an entrepreneur an imaginative industry. Linda shares freely today how she makes millions doing what she enjoys-- blogging. In her characteristic laid-back writing design, she says "Now I don't chase money any longer ... it chases me.".
Hers is a rags to riches tale that arised in the midst of controversy when radio speaker freely said she was not a role model. In feedback, Linda shared her story which was deeply personal with noteworthy business lessons.
From as early as 10 years old, Linda was composing. Unlike many teens her age, Linda enjoyed enjoying interviews and newscasters and by the time the possibility presented to go to university in Lagos, her course selection was decided: Mass Communication.
She was confessed to research English in university to her disappointment, but she chose to make the finest of it. To support herself and her family with college, Linda began working at the age of 17, doing every little thing from waitressing and ushering to modelling and bartending, none of which paid a lot in the late 90s. She recalls, "I 'd leave lectures, visit a hotel and offer beer from 1pm till 10pm. I did this for a few months.
It wasn't easy but I needed to survive". Linda worked hard, she was figured out to become a reporter and succeed, her lifetime dream. In her second year of college however, she experienced a defining minute where she chose that would impact the rest of her life, especially her choices on opportunities for making money.
Being a gorgeous model with growing appeal, Linda was approached by several wealthy men trying to find sexual favors in exchange for cash-- a typical practice in many greater institutions. These guys provided quick access to the simple way of life that was so treasured among college girls yet omitted numerous from bad backgrounds. For an aspiring profession lady and entrepreneur, the quick money held deep appeal.
Yet Linda had chosen early on never to provide her body in exchange for cash so when the temptation came, starving, desperate Linda, fighting household pressures to send out money, had the ability to withstand. Following her experience with almost compromising her values, she renewed her commitment to effort and living with dignity no matter the circumstances.
After university she strove to break into the journalism trade, launching her media company, Blackdove Communications, a modelling company and events management outfit. She also began exactly what she describes in her first ever before blog post as her "true passion", her magazine called, FM & B. The first concern was released in 2006 and after finding how capital-intensive and time-consuming publication publishing was, just 2 more editions made it to print.
In that exact same year, Bella Naija, an additional popular Nigerian blog site, held a tale about Linda herself and for the first time, Linda began to see a brand-new possibility to take her writing to the world. Blogging had all the beauty: it was complimentary other than for the expense of a net connection, simple to do and gave you access to millions of readers instantaneously. From that first Bella Naija article, she was sold.
7 years later on, Linda Ikeji's blog site is averaging between than fifty and one hundred thousand check outs every day from numerous countries. Speaking about how others can turn something as unique as blogging into a multi-million naira company, Linda said "You have to enjoy blogging.
There are over a thousand blog sites, but what will make individuals enjoy exploring your blog site depends on the efforts you put into it. Her guidance is on par with the words of lots of excellence coaches and innovative titans-- enjoy what you do and you will never ever have to work another day in your life.
Although Linda started her company as a pastime, did it for four years before making any money and had no set goals for it at the beginning, she's taking advantage of every possibility that comes her way. Her blog site produces millions of naira annually from advertisements run by companies and Linda has gradually relocated into an industry she calls 'inspirational writing'.
Mentioning her first book It Takes You, Linda said "I hope more than anything else that everyone who reads this book learns something from it. I hope it changes their perception of some things and even more than anything else I hope it motivates them to head out there and make something of themselves".
The cash she earns has not only ended her household has but struggles brought her excellent influence in the enjoyment market and among young people. To her credit, her influence has actually been a force for modification.
By mobilising countless readers in her online area, Linda had the ability to lend a voice to Blessing Effiong, a young lady who had been apprehended for four years in prison without a trial. 4 months after the story was reported on the blog site, Blessing went out of jail with her liberty, grateful to all her supporters including Linda Ikeji.
The tale of Linda Ikeji, Nigeria's most popular blogger, shows that you can create value, and therefore a company and impact, from whatever you're passionate about; and even when controversy abounds, there are many opportunities to do good.
Whether you agree with her methods and material or not, we need to hand it to Linda, she has entertained, engaged, motivated and produced Nigerians for 7 years doing exactly what she enjoys finest. She has turned blogging into a lucrative business and shows no sign of stopping.